DIRECTOR PROFILES
Rob Horton, Managing Director

Rob joined Sorion in 2014 as Operations Manager, moving to Operations Director in 2016. After taking on many of the financial responsibilities in 2021, he became MD in 2024.
Rob has a wealth of operational and customer facing experience having held key positions in a technical and computing book company, including Sales Manager and Logistics Manager before joining Sorion.
Rob is results driven and is instrumental in ensuring that Sorion is always in a position to meet growing demand whilst continually improving upon the on-time delivery of well designed and manufactured products. Rob constantly strives for operational excellence through ensuring Sorion has efficient work practices and well-trained, motivated and customer-focused staff.
Since joining the board Rob has provided exceptional results for Sorion, including driving key initiatives in developing a culture of continuous improvement and improving operational workflows.
Rob is married with two grown up children. He is a member of his local running club and a lover of the great outdoors.
Rob Green, Engineering Director

Rob Joined Sorion in 2021 as Engineering Manager and was invited to join the board as Engineering Director in July 2022, offering his strengths and skills in support of the other members.
An accomplished and proven leader, Rob initially worked in IT and Networking from the mid 90’s until the turn of the millennium, helping to introduce some of the UK’s first ever Wi-Fi systems. He then spent most of the next two decades
travelling the world developing automated robotic solutions, primarily to the automotive industry, but also in Oil & Gas, Logistics, Food & Beverage and Medical.
With a proven track record of being a critical component of process and systems improvement, identifying and developing effective solutions he also found the time to start and pass on a number of small businesses including shark tank diving in an aquarium, a diving and first aid training centre and producing a small plant providing clean affordable drinking water to rural communities in Thailand.
Since 2018 however he has returned to the UK with his wife Sandy and two daughters and is pleased
to be a part of Sorion’s long term future and success.
Nick Hartt, Systems Director
Since he joined Sorion in 2003, Nick has been instrumental in assisting with the growth of Sorion Electronics and developing their market leading products and systems. He has a belief in creating flexible end user solutions from common modular elements, reducing risks and uncertainties, and had a significant input in to Sorion’s more recent AMR software developments.
From his childhood on the Kent coast, Nick developed a passion for computing with his ZX Spectrum which led him to take a Computing ‘A’ Level and later a degree in Computer & Control Systems from Coventry University. After graduating, Nick joined Cirrus Technologies as a software engineer where he worked for 15 years to director level before leaving to join Sorion Electronics.
The opportunity to start developing a new suite of software from scratch was a driving force in motivating Nick to join Sorion Electronics. Nick’s first objective was to design and develop a guided assembly and traceability system that was cost effective and easy to access and use for their customers.
Today, Nick has over 30 years’ worth of experience in designing and implementing corporate and automotive systems, from embedded through to site wide logistics and production database systems. He is also an Associate Member of the Institute of Engineering and Technology, as well as the US Society of Automotive Engineers and keeps a keen eye on the latest automotive technologies and trends.
Nick was MD for 2 years, but returned to his Systems role in 2024 to continue his IT, QA and technical role within Sorion Electronics.
After many years in Birmingham, Nick now lives on the outskirts of Wolverhampton, enjoying all things 3D print and gadget wise as well as the surrounding countryside.
Martin Foster, Operations Director
Martin has been with the company for 24 years and has been instrumental in the growth of Sorion.
Martin developed an interest for electronics as a teenager which led him to complete an Electronics GCSE course. After graduating, he joined British Federal in Dudley as a Trainee Test and Service Technician where he worked for 14 years progressing to Quality and Health & Safety Assistant Manager. During his time at British Federal, Martin gained valuable experience in the field of electronics and completed an ONC and HNC in Electrical & Electronic Engineering
Martin joined Sorion in 2000 as a Project Engineer and over the years has supported the company in various roles: Workshop Manager, Purchasing Manager and Operations Manager.
Martin was invited to join the Board of Directors in December 2024 and is responsible of Design Output, Purchasing, Manufacturing, and Installation.
Martin is married, has two children and two grandchildren. He is an avid DIY enthusiast and completed many home and garden projects and house renovation projects for his family.